Resources Library
Resources Library
From Ideas to Icons: How Intellectual Property Shapes Your Business Legacy
Watch our on-demand webinar with Progressive Legal to learn about why IP is becoming increasingly important in the world of marketing and the the critical role it plays in transforming innovative ideas into lasting business assets.
People in Legal Podcast: From Tech to Legal Marketing - Ava Emdadian
In this conversation with People in Legal, Legal Galaxy Marketing Funder, Ava shares her journey from a background in tech and international business to her current role in legal marketing. She discusses the importance of understanding the legal landscape, effective marketing strategies for law firms, and the role of technology in enhancing client engagement. Ava also highlights the challenges and opportunities for legal tech companies looking to expand internationally, emphasizing the need for tailored marketing approaches. The discussion concludes with insights into the future of the podcast and the types of stories and experiences that will be shared.
Lawyer Lending Live Feature: Top Law Firm Marketing Trends
💎 "In the new digital age, you can think of an online review as a referral’s first cousin." Tune into LawyerLendingLIVE 🔴 with our Founder, Ava Emdadian to expand your horizons and talk all things marketing, growing your practice and standing out from the pack!
File Notes Podcast Feature: A Crash Course in Law Firm Marketing
In an interview with File Notes Podcast by VXT, we delve into the importance of branding and digital marketing for law firms . Key topics discussed include the shifting competitive landscape, the increasing importance of websites and digital lead generation, and the benefits of leveraging SEO, paid ads, and co-branded marketing. The conversation also highlights effective strategies for optimizing websites, utilizing social media, fostering personal branding, and incorporating PR and media to build trust and credibility. Additionally, Ava emphasizes the significance of measuring ROI, targeting specific market segments, and automating client reviews to enhance marketing efforts efficiently.